Search This Blog

Friday, June 20, 2014

Unleashing My Party Gene with J2 Vodka - Woot, Woot!!

Adam Aboulhosn makes J2 happen!
So, I know you're all wondering, where oh where can Anissa be? Still mourning the loss of her once-future-husband, George questionable-taste-in-fiancees Clooney? Sulking away at Tarjeh spending way too much money on lip gloss she will never use? Drowning her sorrows in caramel macchiatos from the only-fools-pay-$5-for-coffee Starbucks? Stealing Starbursts from unsuspecting 11-year-olds? I'm glad to tell you 'NO' to all of the above (except the Tarjeh thing - damn that place! Okay, and Starbucks - damn that drive-thru!). So what have I been up to? I'm happy to say that this week, I got to unleash my party gene - yes, even here in the mighty RIC! Yesterday, J2, Lebanon's first premium vodka celebrated its pre-launch in Beirut, and although I could not be there physically, I was definitely there in spirit.

The story of J2 is actually four years in the making. It started as a dream on a balcony in the mountains of Lebanon when two exceptionally forward thinking men decided that Lebanon needed its own vodka. Adam Aboulhosn and Paul Koder, his brother-in-law, were sitting together when Paul said, "Adam, let's make a Lebanese vodka." Adam, the founder of J2 said yes, and the rest, as they say is history.

There were many hurdles along way, but with a lot of hard work and a dedicated heart, J2 Vodka - which gets its name from the genetic marker of the ancient Phoenicians - finally made its entrance in grand style on the rooftop of the Lancaster Plaza Hotel. And what an entrance it was, amid the lovely backdrop of Beirut's shore! I couldn't be there, of course, but I saw a lot of familiar faces in attendance from the photographs splashed all over Facebook, Twitter and Instagram, like comedian Nemr Abou Nassar, DJ MadJam, band members from the Wanton Bishops, and Radio One personality Gavin Ford.

Although I was in front of my computer screen and constantly checking updates on my phone, I felt like I was there, clinking glasses of signature J2 caviar shots with other party goers and letting my party gene loose. Mr. B got to go and he gave me some firsthand accounts throughout the evening. This is a big deal considering that the World Cup is going on. But since England lost to Italy (sorry, mate) I guess he figured there was no better way to lift his spirits than with some good ol' J2!

MadGlam is probably reading this and going, 'Anissa, you have a party gene?' She has her doubts because when she came to visit last week, she dragged me to a redneck bar along with Pixie Minxie to hang out with truck drivers. I am not kidding. This was what she wanted to do. She had a great time, but I was miserable, trying to stand as still as possible so I wouldn't touch anything (but more on that later). And to make matters worse, there was no J2 there to make the night more enjoyable!

You might be wondering why I'm so excited about J2 Vodka. Well, as I said when I moved in November, I left behind my heart and it will be there, always. But at least now, I can pick up a bottle of J2 and have a little taste of my beautiful Lebanon any time I want.

So, yeah, even I have the party gene! Doesn't every Lebanese?

Follow me on Twitter @anissarafeh 

Like J2 on Facebook, follow them on Twitter @J2Vodka